Communications and Marketing Associate
Develop overall long-term communications strategy, as well as marketing andoutreach strategies for individual initiatives.
Serve as lead writer and editor for all communications content, including, but notlimited to the Urban Health Institute (UHI) weekly newsletter, research briefs, social media, and web content.
Manage communications projects from concept to completion, including but notlimited to promotional campaigns, weekly email marketing, social media campaigns, video,photography, and web content.
Identify target audience segments, design engaging messages and determine optimalchannels to reach audiences.
Develop budget recommendations and track to ensure all projects are within budget.
Assist UHI program director in managing students, video production crews,photographers, etc., as needed.
Implement and execute standards to deliver a consistent voice and appearance for allcommunications.
Provide vision for outreach materials and work closely with graphic designer tocreate high-quality products.
Expand network through an understanding of Institute's diverse audience; establishand maintain relationships with new and existing strategic contacts.
Develop and update content for UHI website; collaborate with web designers anddevelopers to ensure website reflects brand identity.
Monitor and evaluate marketing initiatives (conduct evaluations, review email listmembership and member activity, analyze website traffic and trends with Google Analytics).
Actively interact with local and national media outlets and representatives (engageand respond to media inquiries, draft and distribute press releases, collaborate with university publicaffairs offices to coordinate interviews and secure locations for film, video and photo shoots).
. Apply now!Estimated Salary: $20 to $28 per hour based on qualifications.
Serve as lead writer and editor for all communications content, including, but notlimited to the Urban Health Institute (UHI) weekly newsletter, research briefs, social media, and web content.
Manage communications projects from concept to completion, including but notlimited to promotional campaigns, weekly email marketing, social media campaigns, video,photography, and web content.
Identify target audience segments, design engaging messages and determine optimalchannels to reach audiences.
Develop budget recommendations and track to ensure all projects are within budget.
Assist UHI program director in managing students, video production crews,photographers, etc., as needed.
Implement and execute standards to deliver a consistent voice and appearance for allcommunications.
Provide vision for outreach materials and work closely with graphic designer tocreate high-quality products.
Expand network through an understanding of Institute's diverse audience; establishand maintain relationships with new and existing strategic contacts.
Develop and update content for UHI website; collaborate with web designers anddevelopers to ensure website reflects brand identity.
Monitor and evaluate marketing initiatives (conduct evaluations, review email listmembership and member activity, analyze website traffic and trends with Google Analytics).
Actively interact with local and national media outlets and representatives (engageand respond to media inquiries, draft and distribute press releases, collaborate with university publicaffairs offices to coordinate interviews and secure locations for film, video and photo shoots).
. Apply now!Estimated Salary: $20 to $28 per hour based on qualifications.
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